Mash Production, Distilling Techniques and Commercial Aspects
$525.00 for a Two-Day Workshop Dates July 18-19, August 22-23 and September 19-20, 2015
One of the oldest distilling workshops in the country – 600 students in 4.5 years
Introduction to Distilling Part 1: Distillation
Pre-Production
Water quality, water testing, and pH adjustments
Grain mashes and sugar washes
Enzymes, yeast, and infusions
Record keeping and data management
Malting vs. cereal mashing
Temperature and time management
Distillation
Types of stills, columns, and infrastructure
Types of runs, stripping, and proof
Heads, hearts, and tails
Whiskey, gin, rum, and vodka runs
Post-Production
Filtration of vodkas and rums
Infusion of vodkas and rums
Introduction to Distilling Part 2: Logistics
Commercial Logistics
Facilities selection, building, and fire codes
Regulatory jurisdictions, and Federal/State licensing
Local rules, self-distribution rights, and tasting rooms
Marketing
Developing a budget, pricing and promoting your spirits
Defining your market, reaching your market
On-premise and off-premise, promotions and product placement
Sales & Distribution
Supplier responsibility, distributor expectations
Distribution types, selection, forms, and channels
Contract, franchise, and control states

